CONTACT
FREE 30-MINUTE
DISCOVERY CALL
Marta
Jago
CREATIVE STRATEGY | CONTENT CREATION | DIRECT RESPONSE VIDEO EDITing
0.0s
Take Drop provides a turnkey solution for dropshipping success, offering ready-made online stores, popular products, dedicated support, and training resources, empowering entrepreneurs to thrive in e-commerce effortlessly.
I crafted two distinct video hooks for Take Drop, strategically appealing to different audience segments. One employs the "Controversial Opinion" approach, stimulating curiosity, while the other directly addresses and empathizes with the pain points of the target audience, fostering a sense of understanding and relevance.
The video utilizing hook 2 achieved an impressive 96% average watch time on YouTube, representing a significant 28% improvement. Key elements contributing to its success included an organic-sounding hook that piqued viewer curiosity, a fast-paced delivery to maintain engagement, and strategically placed text-on-screen to enhance comprehension and retention. These deliberate tactics underscored the video's effectiveness in capturing and retaining audience attention.
I crafted two distinct video hooks for Take Drop, strategically appealing to different audience segments. One employs the "Controversial Opinion" approach, stimulating curiosity, while the other directly addresses and empathizes with the pain points of the target audience, fostering a sense of understanding and relevance.
The video utilizing hook 2 achieved an impressive 96% average watch time on YouTube, representing a significant 28% improvement. Key elements contributing to its success included an organic-sounding hook that piqued viewer curiosity, a fast-paced delivery to maintain engagement, and strategically placed text-on-screen to enhance comprehension and retention. These deliberate tactics underscored the video's effectiveness in capturing and retaining audience attention.
HOOK 1
HOOK 2
“Hi Marta!
We've already started the
campaign, and based on
these initial results, it
seems like your words
weren't just empty
promises when you said
"You'll awaken our
dormant potential" in the
email subject, as there's
been a very positive
reception of your content
among the audience!
The data that allows me to
confidently say that this
ad is performing well isn’t
just audience reception in
the form of interactions—
since those are usually
minimal in hidden ads—but
rather attention
retention. And in the case
of Hook2, that’s at 96%,
whereas for our other
Shorts ads, it’s around 75%.
”
UGC Case Studies:
Immerse is a $16.5M-backed startup and official Meta education
partner, pioneering a virtual world for language immersion
training. As a cutting-edge language learning platform, Immerse
bridges barriers to human connection worldwide.
During my time with Immerse from June 2023 to January 2024, I collaborated closely with Jake,
their Senior Content Marketer, in both a UGC creator and creative strategist capacity. Our goal was
to increase the number of platform signups for desktop users.
My responsibilities encompassed thorough research, concept ideation, scriptwriting, filming,
editing, and iterative improvements. Over the course of our collaboration, I delivered a total of
eight net new ad concepts with multiple hook iterations, creating content in both English and
Spanish specifically for paid media to effectively engage their diverse audiences.
During my time with Immerse from June 2023 to January 2024, I collaborated closely with Jake,
their Senior Content Marketer, in both a UGC creator and creative strategist capacity. Our goal was
to increase the number of platform signups for desktop users.
My responsibilities encompassed thorough research, concept ideation, scriptwriting, filming,
editing, and iterative improvements. Over the course of our collaboration, I delivered a total of
eight net new ad concepts with multiple hook iterations, creating content in both English and
Spanish specifically for paid media to effectively engage their diverse audiences.
HOOK 1
HOOK 2
“At Immerse, we partnered with Marta to create organic content and compelling ads to target language learners in the US, Mexico, and South America. Marta's ability to speak multiple languages, create and deliver content on time, and work strategically with our in-house team to iterate on the fly was a key driver for our success. During our partnership, we saw our Member count grow more than 2x and there's no doubt Marta's content played a role!”
HOOK 3
HOOK 4
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
WHAT MAKES ME UNIQUE
31 years old,
in a relationship
(extra talent
for you)
frOm poland but
lived in the US,
Mexico, Colombia,
Georgia,
montenegro and
Albania
BASED in
THAILAND
speak english (US), polish,
spanish (latam)
digital nomad,
BEACH BUM,
YOGA,
MUAY THAI,
fitness,
TRAVEL
PAID
MEDIA
PAID
MEDIA
PAID
MEDIA
Miscellaneous
PAID
MEDIA
Services, apps, Saas, tech
Health & Beauty
Fitness & Outdoors
PAID
MEDIA
PAID
MEDIA
PAID
MEDIA
PAID
MEDIA
PAID
MEDIA
Gaming
PAID
MEDIA
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
0.0s
Creative Strategy
As a Performance Creative Strategist, I bring both agency experience and
freelance consulting expertise, having worked with clients such as a tech
startup OR DTC brands.
I’ve supported campaigns with combined ad spends of up to $100,000/month
across Meta and TikTok.
AS AN EXPERT MULTITASKER WITH EXPERIENCE in crafting performance-driven
strategies, I help brands scale with creative concepts that deliver results.
If you’re looking for a DEDICATED Creative Strategist to elevate your
campaigns, click the link below to connect!
These could be YOUR results:
Prices start at $350 per video bundle and as low as
$100/video.
Let’s talk!
Services
Creative Strategy Research (Reputation Analysis,
Customer Review Mining, Competitor Analysis, Past
Performance Data Analysis) and Strategy Development
Creator and Influencer Sourcing, Briefing and
Management
Start-to-finish Creative Production Pipeline
Management - from Research through Scripting, QC
Process to Launch
Ad Performance Monitoring, Creative Iteration
UGC creation
Brand Market Analysis
Scriptwriting and Storyboarding
Filming
Video Editing
performance creative strategy
Please get in touch for a custom quote.
Please get in touch for a custom quote.
About me
I'm a marketing professional with three years of
experience working with clients across various
industries. I pride myself on exceeding client
expectations, building strong relationships, and
transforming complex brand messages into engaging,
effective content. My approach is rooted in consumer
psychology and informed by data, ensuring every
creative decision aligns with strategic goals. I believe in
continued education and am committed to honing my
skills and learning new ones with every collaboration,
ensuring I craft content that resonates with audiences
and drives results.
Get in
touch
CONTACT FORM
FREE 30-MINUTE
DISCOVERY CALL